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Values Week

15 - 18 July 2019

Values are the central principles which guide our actions, behaviours and judgements. The NHS belongs to the people and is founded on a common set of principles and values that bind together the communities and people it serves, and us who work for it. 

The values of the NHS are:

  • Working together for patients
  • Compassion
  • Respect and dignity
  • Improving lives
  • Commitment to quality of care
  • Everyone counts

Patients, public and staff helped to develop this expression of values that inspire passion in the NHS and that should underpin everything we do.

Professions have their own sets of values too, such as the 6Cs of nursing and midwifery, or the five values of the General Medical Council: integrity, excellence, collaboration, fairness, transparency.

Similarly, providers and commissioning organisations have developed their own set of values, which all ultimately link back to the values in the NHS Constitution.

Health Education England (HEE) is leading Values Week, 15 - 18 July, and has put together this online toolkit of information and ideas to help you plan activities. 

The week will not only highlight the values in the NHS Constitution but is also an opportunity for your organisation to celebrate its values, and for staff to share their own individual values.

HEE is also encouraging entries for its NHS Values Week poster competition. As part of NHS Values Week, we’re inviting NHS staff, students and trainees to create a poster to bring these to life. The winner will receive a £100 contribution towards a continual professional development (CPD) course of their choosing. The winning design will also be sent out to NHS organisations and used by HEE to promote the NHS Constitution and NHS values.  

Read more about the poster competition, including the rules of the competition and how to enter, below. 

Sample internal comms article

You might like to use or adapt the following text in your internal newsletters/intranets to promote Values Week in your organisations.

Get involved in Values Week 2019 (15-18 July)

We will be making a special focus on values in July.

Values are the central principles which guide our actions, behaviours and judgements.

Our values are: (Organisation to fill in this part)

The overall values of the NHS, as set out in the NHS Constitution, are:

Working together for patients

Compassion

Respect and dignity

Improving lives

Commitment to quality of care

Everyone counts

Similarly, professions have their own set of values, such as the 6Cs of nursing and midwifery, or the five values of the General Medical Council.

You will have values of your own that are important to you.

NHS Health Education England (HEE) is leading Values Week nationally, and we will be playing our part locally by holding events and sharing our activity on social media, using the hashtag #livingthevalues

If you would like to share any suggestions for activities during that week, drop us a line on (organisation’s comms team email address).

HEE is also encouraging entries for its Champion of the NHS Constitution Award. The award is one of the HEAT Awards (Health Education and Training) and will be presented at a ceremony in London on 18 July, the fourth day of Values Week.

Do you know someone who exemplifies the NHS values in their day-to-day work in a way that is beneficial to the way care is delivered, acts as a role model for other staff and inspires them to live the values of the NHS Constitution, and whose behaviour results in tangible improvements to service by other areas of the service?

You can find out more about this and the other HEAT Awards.

Activities for Values Week

HEE is leading a number of activities during Values Week, including:

Announcing the winner of the Champion of the NHS Constitution award

Unveiling the winner of the NHS Constitution poster competition

Vlogs by our Executive Team, discussing how their work brings values to life and benefits patients

Holding the inaugural Health Education and Training Awards at our stakeholder conference

There are plenty of activities you could try before and during Values Week, and it would be great to share your plans and inspire others by tweeting us on @NHS_HealthEdEng and using the hashtag #livingthevalues

Some ideas to get you started include:

Blogs and vlogs by your teams and individuals

Activities which bring values to life in practical ways;

- office staff shadowing clinical staff and vice versa

- visits by assistance dogs and sign language demonstrations

- patient representatives sharing their stories

- talks by charity partners

- picnics to bring different teams together

- inviting schools and communities in to visit premises

- voluntary activities

The following sample tweets have been developed as a guide, and you are welcome to adapt them.

The hashtag for the run-up and the week itself is #livingthevalues

Next week is a special focus on how we are #livingthevalues Check our tweets to see what we’re doing

Excited to start day 1 of #livingthevalues week. Follow us to see what we’re getting up to

RT to share how you are #livingthevalues

Tweet a picture of your team #livingthevalues

What does #livingthevalues mean to you?

Halfway through #livingthevalues week. Here’s a collage of some of our activities

As #livingthevalues week comes to an end, what have been your highlights?

At the end of #livingthevalues week, RT to share how you’ll keep on #livingthevalues

We have developed the following email signature for you to add into your organisations’ existing templates, to show your support for Values Week.

Feel free to start using it as soon as you have rolled out some internal communications activity to make your teams aware of Values Week.

Proud to support and celebrate #livingthevalues week 15 – 18 July

It would be great to hear back from you after Values Week. If you could please send an email to: communications@hee.nhs.uk using the following evaluation metrics, this will help us to take stock of how the week went and share ideas.

Number of events held

Number of staff participating

Number of patient and partner organisations involved

Engagement on social media

Public vote now open!

What do the NHS Constitution and NHS values mean to you? As part of NHS Values Week being led by Health Education England (HEE) in July, we’re inviting NHS staff, students and trainees to create a poster to bring to life this vision. As well as other prizes, the winning designs will be sent out to NHS organisations and used by HEE to promote the NHS Constitution and NHS values.  

The remit is quite open; we’re simply looking for posters that showcase why the NHS Constitution and NHS Values are important to you. As members of the largest workforce in Europe, can you display the importance of these values in your working life? How do you apply them at work each day? What guidance do they provide to you and your colleagues in your commitment to the 1 million patients seen in the NHS every 36 hours?  

NHS Values  

- Working together for patients  

- Compassion  

- Respect and dignity  

- Improving lives  

- Commitment to quality of care  

- Everyone counts  

The winner will receive a £100 contribution towards a continual professional development (CPD) course of their choosing as well as two invitations to the HEE stakeholder conference taking place in London on 18 July 2019. At this national event the winner will have the opportunity to meet HEE leaders, as well as see their poster being showcased to all attendees. 

Entrants must be a member of NHS staff or a student/trainee within the NHS. Your application must be your original work, and while it can be printed in either portrait or landscape, it must include the NHS lozenge in the top right hand corner. A full list of terms and conditions can be found below.  

Shortlisted posters are now available for a public vote, which will close on Monday 8 July. Winners and runners-up will be announced on Tuesday 16 July.

Terms and conditions 

All entrants agree to abide by the competition rules. Health Education England (HEE) reserves the right to disqualify any entrant found to have failed to abide by the competition rules.  

1. Entrants must be:

a) a member of the NHS staff; or  

b) a student/trainee within the NHS.  

2. Posters must be the original work of the entrant.  

3. Copyright for the poster will remain with the entrant.  

4. Entrants are responsible for ensuring that they seek, where necessary, permission to use their poster images or other content to which a third party holds the copyright.  

5. By entering this competition entrants agree to receive further information about the competition through the nomination portal. 

6. By entering this competition entrants agree to their poster being used in promotional materials for HEE for Values Week and related events in this and subsequent years. All posters used will be fully attributed to the entrant.  

7. Posters must be submitted as a PDF document.   

8. Posters can be submitted via communications@hee.nhs.uk - if the file is large WeTransfer can be used. If you are unable to submit via WeTransfer or via email please contact the team via the email address above and we can provide a direct link to upload to the Values Poster SharePoint site. Hard copy originals must be submitted via the post and will be scanned NHS Values Poster Competition, C/O Craig Trembirth, Health Education England, Westbridge Place, 1 Westbridge Close, Leicester, LE3 5DR. All posters must be submitted along with the contact information of the submitter (name, job title, organisation, email and contact number). 

9. The judges’ decision will be final and no correspondence will be entered into. 

10. Posters must be designed to be suitable for printing on A1 size (59.4 x 84.1cm). 

11. Posters may be designed to be suitable for printing in either portrait or landscape orientations.  

12. Posters must clearly include the NHS lozenge [to download the NHS lozenge and view branding guidelines visit the NHS Identity Guidelines]  

13. Posters must not include audio-visual content.   

14. Deadline for submission is 17:00 GMT on Friday 14 June 2019. Entries received after that time will not be accepted.  

15. Winners will be announced on 16 July 2019. Poster winners will be notified in advance and will receive an invite to the HEE Stakeholder Conference in London on 18 July 2018.  

We are encouraging organisations to download, distribute and print the attached A4 card, on which people can write a pledge about how they are living the values. You can then share photographs of people with their pledges on social media, using the hashtag #livingthevalues and tagging @NHS_HealthEdEng.

Download the card.